Adventure and Extreme Sport Consultant, Development Advisor, Climber, Skier, Cyclist
Andy Macnae is a leading authority on the feasibility, design and operation of adventure and extreme sport destinations. This is one of the most exciting and fastest growing sectors in the leisure industry today. Andy is currently CEO of Venture Xtreme Consultancy which has been at the forefront of innovative thinking within this sector for the past decade. In this role he has advised clients ranging from start up business to national governments.
This site presents Andy's experience across innovative projects world wide, as well as an overview of the sector and the factors that are driving it. In doing so we will aim to answer some key questions, including what exactly we mean by Adventure Activities and why this is such an important and growing sector.